• Develop, produce, and edit creative and engaging mission-driven written content, videos, photos, and graphics for district communication channels (website, social media, enewsletters , and print media).
• Support the Communications department in the coordination, management, and coverage of district events and activities.
• Serve as a district journalist and story-teller, highlighting MCAS’s people, purpose, and progress with a focus on quality photography and video storytelling.
• Maintain and develop content for the district website, ensuring compliance with federal, state, and district policies and standards.
• Manage and monitor the district’s social media presence, including Facebook, Twitter, YouTube, Instagram, and emerging platforms.
• Provide training and support to staff responsible for school and department website and social media maintenance.
• Establish and maintain social media calendar for the district.
• Maintain the MCAS mobile app.
• Manage the creation and production of videos for marketing, promotion, and training, including concept/theme development, scriptwriting, production, and editing.
• Post and manage community/school-related fliers electronically
• Schedule and produce biweekly updates to video announcements on Channel 98.
• Assist with graphic design projects, including promotional flyers and forms.
• Maintain centralized district forms library.
• Maintain a historical archive of the district’s web and social media communications, photographs, and videos.
• Track social media metrics and data, using results to tailor content into the most effective approach for information sharing and marketing.
• Perform other duties as assigned.

Educations and Experience

• Bachelor’s degree in electronic media, journalism, communications, or related field
• Demonstrated skills in writing, editing, scripting, and interviewing
• Strong organizational and project management skills
• Web management/visual communications and video production experience preferred
• Ability to detect, analyze, and solve technical problems
• Strong computer and web-based skills including familiarity with Adobe Suite (Indesign,
• Photoshop, Illustrator, Premier) or similar software
• Eye for detail and strong proofreading skills
• Proven ability to handle multiple projects at one time
• Excellent customer service skills in working with students, families, staff, administrators, and the public
• Ability to maintain a high level of discretion and confidentiality regarding district and employee information
• Ability to work both independently and as part of a team